Along with QuikTrip, Folds of Honor will also be a title sponsor for the NASCAR Sprint Cup Series race, taking place March 1, 2015, at the Atlanta Motor Speedway.
Folds of Honor is an Owasso, Oklahoma based non-profit organization that helps provide educational scholarships and assistance to families of military members who were killed or disabled while serving the country. The organization was founded in 2007, and has awarded over 7,500 scholarships.
Their mission statement reads, “HONORING THEIR SACRIFICE, EDUCATING THEIR LEGACY. Of the one million-plus dependents adversely affected by deployments to Iraq and Afghanistan, nearly nine out of 10 do not qualify for federal scholarship assistance. Folds of Honor seeks to meet this need by providing annual educational scholarships to the military families of those who have been killed or disabled while in active duty. These help support private education tuition, tutoring and educational summer camps for children K-12, as well as higher education tuition assistance for spouses and children. Since its founding in 2007, the organization is proud to have awarded over 7,500 scholarships, including over 2,000 in 2014 alone.”
The second race of the series has been named the Folds of Honor QuikTrip 500.
"I have had a love for speed my entire life," founder of Folds of Honor, Major Dan Rooney, said. "To combine the speed of NASCAR with the powerful, life-changing force of Folds of Honor is simply beyond my wildest dreams.” He also said, "Thank you to QuikTrip for being a long-term partner to Folds of Honor, and for fueling the future of our military families."
"Folds of Honor and QuikTrip provide a unique partnership for Atlanta Motor Speedway," Atlanta Motor Speedway president and general manager, Ed Clark, said. "We are humbled at the opportunity to honor and support military members and their families and the commitments they have made to our country in conjunction with their event, which brings fans to Georgia from all over the country."