PETA says it will be putting up billboards in the Tulsa area that show an animal that's a cross between a dog and a turkey.
The billboard reads, "Kids: If You Wouldn't Eat Your Dog, Why Eat a Turkey?"
According to a PETA news release, the group plans to run the billboard near Tulsa Public Schools in what they say is "the hope that it will spark a dialogue between kids and their parents."
"Kids love animals, and if they thought about how turkeys feel pain and fear just as dogs and cats do, they'd trade in their drumsticks for Tofurky in a heartbeat," says PETA Executive Vice President Tracy Reiman. "This Thanksgiving, families can give all animals something to be thankful for by sticking to humane, delicious vegan meals."
PETA says more than 250 million turkeys are killed in the U.S. every year.
Paige Snyder with PETA says they are negotiating the locations and number of billboards with local advertising companies as it depends on available inventory, but hope to get the billboards up as soon as possible.