Removing tobacco ads from magazines

Tuesday, November 11th 2003, 12:00 am
By: News On 6

(Oklahoma City-AP) -- Four major tobacco manufacturers have agreed to remove advertising from magazine copies sent to schools.

Attorney General Drew Edmondson says Phillip Morris, RJ Reynolds Tobacco Company and US Smokeless Tobacco Company agreed to remove the ads from Time, Newsweek and US News and World Report.

Brown and Williamson Tobacco Corporations also agreed to remove ads from school editions of Time and Newsweek.

Brown and Williamson doesn't advertise in US News and World Report.

From January 2002 to June of this year, the four tobacco companies together placed about 120 ads for cigarettes and smokeless tobacco in the three magazines.

Edmondson and other members of the Tobacco Enforcement Committee of the National Association of Attorneys General wrote the companies and asked them take the ads out of school copies.

Edmondson says the agreement is an important step in the fight against youth tobacco addiction.