Toshiba DVD wins Hollywood studio support

TOKYO (AP) _ Japan's Toshiba is getting support from four Hollywood studios for its next-generation DVD format which is expected to be used in players, recorders and other products going on the market

Monday, November 29th 2004, 10:27 am

By: News On 6


TOKYO (AP) _ Japan's Toshiba is getting support from four Hollywood studios for its next-generation DVD format which is expected to be used in players, recorders and other products going on the market about a year from now.

The Toshiba high-definition DVD format is competing against a rival technology called Blu-ray disc, and it is unclear which format will eventually dominate the market.

Both formats promise increased storage capacity and movie resolution superior enough to get the most out of high-definition TV sets.

The lineup of movies is considered crucial to selling electronic products. But analysts say studios are likely to bring out films for whatever format that becomes the standard and are ultimately unlikely to be loyal either format.

In separate statements, Paramount Pictures, Universal Studios, Warner Brothers and New Line Cinema say they will offer titles in the Toshiba HD format.
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