The Hanson brother's Hop Jam Beer and Music Festival is this Sunday.
In three years’ time, the festival has more than doubled, and the brothers said they hope the event continues to shine a positive light on Tulsa.
The trio has kept busy over the years - belting out tunes and crafting their own beer. It’s their love of music, a fine brew and hometown fun that sparked their desire to organize Hop Jam three years ago.
"From the very first year we set out to do something that was not just cool for Oklahoma but was unique for the whole region," Taylor Hanson said.
The festival is all day Sunday in the Brady Arts District; more than 60 brewers representing over 20 states and 10 countries will be there.
"It's a great time,” Zac Hanson said. “Who doesn't want to listen to great music and drink a beer and hang out with your friends?"
On top of that, is a longer list of bands - this year, instead of one stage, there will be two.
The brothers said the goal is to provide a platform for new brew and music to thrive.
"What we saw was this growing community of craft breweries in Oklahoma and something we wanted to be a part of; and the music scene we travel around to do as our career and go, we want to bring these together because they make great combinations," Zac Hanson said.
The festival is also a fundraiser. Each year a specially designed ‘Hop Guitar’ is auctioned off. The money from the raffle ticket sales helps the Community Food Bank of Eastern Oklahoma.
"We look forward to the ability to say that an event of this size, of this scale and quality is here, and it's something everybody can take credit for and feel a part of,” Taylor Hanson said.