Friday, January 15th 2016, 11:10 pm
When you think of your favorite brands, a hospital may not be the first that comes to mind, but one Tulsa treatment center made the Top 10 on a coveted list.
At the Cancer Treatment Centers of America, radiation therapy rooms use Mercedes-Benz technology to deliver radiation with great precision. They also pay a lot of attention to the aesthetics to make cancer patients as comfortable as possible.
It's that standard of care, and that attention to detail, that's landed Cancer Treatment Centers of America on a recent consumer survey named America's Best Loved Brands.
Amazon, Netflix, YouTube and Google top the list; the hospital landed at number five and beat out other brands, like Apple, Samsung and Walgreens.
While it may surprise some, COO Jay Foley wasn’t shocked at all.
“Not at all,” he said. “In fact, I was so proud to see our brand up there with those other commonly known brands."
Foley said the Tulsa center will see 850 new patients this year - many of them will travel more than 450 miles for treatment - and it is care they can't get at most other cancer centers.
Chemotherapy, radiation therapy and surgery all happen there, but Foley said what sets them apart is what he calls the "mother" standard of care. Patients can get massages, acupuncture, meet with a dietician or undergo a sleep study.
"We follow them from the moment they call us all the way through their treatment and through survivorship, as well," he said.
Foley showed us the center's on-site 150-bed hotel, radiation rooms with a view, and imaging technology.
The center is selective - unlikely to take patients with Medicaid, Medicare or marketplace insurance.
Their new emphasis is genomic testing and maintaining status as a best-loved brand.
Foley said, "We feel as though we are the best option for patients experiencing cancer, and we want to deliver that care to as many patients as we can."
January 15th, 2016
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