Billboards have been called the art gallery of the American highway.
A group supporting The Billboard Museum to feature advertising at a museum along Route 66 in Oklahoma has launched a website and fundraising effort to make the planned museum a reality.
The planned museum would be dedicated to historical billboards, signs and advertising dating back to the late 1800s. Supporters hope to build it near Bethany or Yukon.
Land alone could cost $4 million, so Billboard Museum Association president Kathy Anderson and others are selling charter memberships as a fundraiser.
The museum proposal includes a building to house a variety of exhibits, while an outdoor driving loop will showcase vintage billboard structures and other signs.