Name That Field
Monday, March 19th 2007, 11:28 am
By: News On 6
BOISE, Idaho (AP) Bronco Stadium could be known by any other name, but it'll cost a bundle.
Boise State is asking about $10 million for naming rights to the school's football stadium known for its signature blue turf. School officials are trying to cash in on the football team's success after a 13-0 season and #5 ranking in the final Associated Press poll.
The school has made some pitches to individuals and companies, but so far, no takers.