Fort Worth Billionaire Sid Bass Invests In Blue Bell

Tuesday, July 14th 2015, 2:47 pm
By: News On 6

Blue Bell says an investment by a prominent Texas businessman will "ensure" the return of its ice cream products to the market.

Blue Bell released a statement Tuesday announcing Sid Bass has become a partner.

Blue Bell statement

The company based in Brenham, Texas, did not reveal the size of Bass' investment.  

Blue Bell CEO and President Paul Kruse said Bass made a "significant investment" and that the "additional capital will ensure the successful return of our ice cream."

Bass is active in his family's oil-and-gas business.

The company earlier this year shut down production at its plants including one in Broken Arrow and issued a national recall after its ice cream was linked to 10 listeria illnesses in four states, including three deaths in Kansas.

Blue Bell last week announced plans for test production runs at its Alabama plant.

7/8/2015 Related Story: Blue Bell To Begin Trial Runs At Alabama Plant; No Start Date For BA Plant

The Associated Press contributed to this report.